by admin | Nov 24, 2023 | Copywriting, Customer experience, Ethical marketing, Marketing, The Better Small Business Copywriting Series
I never expected my dreadful approach to car care would lead to a lesson in ethical marketing… Anyone who’s seen or been inside my car knows that keeping it clean is not one of my strengths. But, when I do decide the car needs a wash and vacuum – it has to...
by LizGCW20 | Nov 23, 2023 | The Better Small Business Copywriting Series
Ever found yourself staring at a blinking cursor floating in a sea of white without a single idea to write about? You are NOT alone my friend… Yep! Even professional copywriters, content creators and best-selling authors have had this hair-pulling experience at...
by LizGCW20 | Nov 23, 2023 | The Better Small Business Copywriting Series
Want to avoid wasting precious time (and cash) creating lead magnets or paid offers that aren’t a high priority for your target audience? Try this underrated strategy… Ask your ideal clients and find out what matters MOST to them! You can use a tailored...
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